The Communications Regulatory Authority of Namibia (CRAN) officially launched its WhatsApp Consumer Assistant and revamped website on 2 December 2024 in Windhoek.
These initiatives aim to enhance service delivery, improve consumer engagement, and promote a more transparent and accessible communication environment in Namibia.
CRAN’s Chief Executive Officer, Mrs. Emilia Nghikembua, emphasised the importance of responsive and efficient communication channels, stating: “It is our duty to ensure that every citizen can easily access information about their rights, the regulatory framework governing Information and Communication Technology (ICT), and the services we offer.”
In a statement CRAN says that its mission to regulate the ICT and Postal sectors for the socio-economic benefit of all Namibians is guided by its principles of access, quality, and affordability.
The newly launched tools empower consumers by equipping them with the information and resources necessary to make informed decisions about the services they use.
“With the introduction of our Consumer Assistant and revamped website, we are fostering a more interactive relationship with consumers. These tools will streamline complaint resolution, simplify licensing inquiries, and address general consumer concerns more efficiently,” Mrs. Nghikembua explained.
The WhatsApp Consumer Assistant leverages the platform’s global reach and accessibility to provide users with a simple, efficient communication channel. Key features include: Consumer Complaints Procedures – an easy-to-use channel for lodging complaints, enabling quicker resolutions and minimizing consumer frustration.
It also provides for General Consumer Queries – a one-stop hub for answering questions about telecommunications services, licences, and regulations.
“In our increasingly digital world, gaps in communication can arise. The Consumer Assistant bridges these gaps by fostering proactive engagement and enabling us to tailor our services to consumer needs,” added Mrs. Nghikembua.
CRAN’s revamped website reflects the Authority’s commitment to providing a modern, user-friendly experience. Key features include a Responsive Design – a mobile-friendly interface that ensures seamless access across various devices.
It is also a Resource Hub – a library of materials detailing consumer rights, licensing requirements, and technical standards to aid navigation of the telecommunications landscape.
The website also has News and Updates – timely information on regulatory changes, new initiatives, and developments to keep consumers informed.
“This new platform aligns with our vision of building a digitally empowered Namibia. It is not just a website but a gateway to more inclusive and effective communication,” stated Mrs. Nghikembua.
Nghikembua emphasized that the launch of the WhatsApp Consumer Assistant and revamped website signifies a milestone in CRAN’s journey toward fostering a transparent, accountable, and consumer-centric regulatory environment.
These tools reinforce the Authority’s dedication to championing innovation, inclusivity, and empowerment within the telecommunications sector.
In the photo: ICT stakeholders attending the launch of CRAN’s digital platforms.
