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Swipe smart, not blind – Your Black Friday survival guide

By Mignon du Preez /

Black Friday is almost here, and the excitement is everywhere. Stores are shouting about massive discounts, online deals are popping up on your feed, and everyone seems ready to grab something “before it’s gone.”

But here’s the truth: a bargain isn’t a bargain if it leaves you broke or stressed about money.

In Namibia, where the cost of living is climbing and festive season expenses are just around the corner, smart spending matters more than ever. Black Friday can be a great opportunity to save, but only if you shop with a plan. Start with this simple question: Do I really need this? It sounds obvious, but impulse buying is the biggest trap during sales.

Picture this: you walk into a store and see a fridge marked down by 35%. It feels like a steal. But if buying it means skipping your December savings or dipping into your emergency fund, that “deal” could cost you more in the long run.

A good rule? If it wasn’t on your list before the sale, think twice.

Speaking of lists; make one. Write down what you actually need and stick to it like glue. Whether it’s a new kettle, school supplies for next year, or a pair of shoes you’ve been saving for, having a list keeps you focused and stops you from buying things just because they’re cheap.

Another smart move? Compare prices. Just because it’s Black Friday doesn’t mean it’s the lowest price. Many local stores hike prices before slashing them for the “sale.” Do a quick check online or at another shop. Sometimes waiting for January clearance sales is even better, especially for big-ticket items like furniture or electronics.

And here’s a tip that can save you from a financial headache: avoid buying on credit unless you’ve budgeted for it. That interest will outlast the thrill of your new gadget. If you can’t afford it with cash or within your planned budget, it’s probably not worth it.

Black Friday can also be a great time to stock up on essentials. Think groceries or toiletries. These are things you’ll use anyway, so buying them at a lower price makes sense. But again, don’t go overboard.

Buying 10 bottles of cooking oil just because they’re cheap isn’t saving: it’s overspending.

Finally, keep your festive goals in mind. December is around the corner, and that means family gatherings, travel, and extra expenses.

Don’t let one day of shopping derail your holiday plans or your January budget. Spend with intention, not emotion. Because the best deal you can score this Black Friday is peace of mind.

– Mignon du Preez is the Group Marketing, Public Affairs and Sustainability Executive at Old Mutual Namibia.