Nasan Energies, the new kid on the block in the fuel supply industry, is busy with the exercise of rebranding of its newly-acquired multiple service stations across the country.

This is despite media reports saying that the company is in trouble and may be unable to supply fuel to the end distributors operating at the service stations under its umbrella.

The company entered uncharted waters in the industry for decades dominated by foreign multi-national fuel companies such as Shell, Total, Puma, Engen, Caltex, etc.

In recent years a company owned the Namibian government, Namcor, entered the fuel distribution industry.

And this year Nasan, a brand owned by local interests, has acquired 52 service stations across the country which operated for decades under the brands Shell and Engen.

“The entry of Namcor and Nasan may signal the beginning of the end of foreign domination in the fuel distribution industry,” said Mr Jack Paavo, a motorist in Oshakati.

“And this could be a good thing. But these new local players must work hard to ensure sustainability and must have a long-term vision, instead of just looking at the money.”

In the photo: Nasan’s brand is being put up at the service station known as Mbulu in Oshakati West which operated for many years under the brand of Shell.